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ESPN and Discovery to Launch 3D Channels

In: News

Posted By: The Booze at 10:38 am

6 Jan 2010

The Live Feed - ESPN and Discovery Communications announced plans Tuesday to launch the industry’s first 3D television networks.

The sports programmer will introduce a 3D network this summer, while Discovery is joining forces with Sony and Imax for a 3D network to launch in 2011.

The announcements represent a potentially game-changing addition to the TV landscape, which only recently fully embraced another technological shift to high-definition programming.

The Walt Disney-owned unit said Tuesday that its new channel — ESPN 3D — will feature at least 85 live sporting events during its first year, beginning June 11 with the first 2010 FIFA World Cup match South Africa vs. Mexico.

Much like ESPN News and ESPN U, I doubt I will watch much of ESPN3D when it premieres. However, Planet Earth and Shark Week in 3D?? Sign me up! James Cameron is such a trend setter.

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